We have all had those weeks.
You know, the weeks where you look down at your keyboard but literally no words are coming from your fingers. The weeks where you slam your laptop in frustration (secretly wishing harm to your computer but also not because no one has the money to replace a computer right now.)
Blogging slumps are the worst, especially if writing is a big part of your income (or what you hope will be your income.) We have all these people telling us that consistent work is what will build our audience, but what happens when we just can't make our brain blog?
Today, I am going to share my foolproof strategy for getting over a blogging slump because blogging slumps suck and getting over them is the best. So, grab a glass of *milk* and let's get started.
Okay, first things first, I am going to need you to take a deep breath. The world is not going to burn while you deal with your blogging
breakdown slump. You will be okay and so will the precious blog that you adore so much.
But, I know that saying just breathe is easier said than done. What do you do right now while you don't have new content to share. Won't that make you irrelevant? No, because we are going to be smart about our absence, y'all.
Schedule Out Past Content
We are not going to leave our audience and potential audience hanging, y'all. I need you to look through your old content archive. Look for the following attributes of posts to collect:
- Work that has done well on one of your social media platforms before.
- Work that you are obsessed with and proud of.
- Work that didn't do as well as you thought it should have.
- Work that you think is super timely right now.
Create some sort of document or spreadsheet of these posts, and go promote as usual during your slump, but with this old content. Schedule social media shares, share these posts in Facebook groups, create new images to share them on places like Pinterest, and even try a new social media network with them. Go all out. Promote them just like you would any new content you produced this week.
Depending on and promoting your content archive is so important during a time like this. You should be able to depend on that content. You wrote it, it matters. Promote it like you just wrote it this week, and don't worry about what did or didn't get posted this week.
2. Get Some Inspiration
After you have averted your content crisis for the week, it's time to hunker down and get inspired. There are SO many places you can turn to for some quick inspiration during this time. Here are some places to start:
- Your Fave Niche Blogs: We all have our favorite blogs in our niche. Go check out the feeds from those blogs and see what they are blogging about at the moment.
- Pinterest (Specifically Group Boards): Pinterest is SO vast that you could be looking for inspiration for days. Start with your smart feed, especially if it's a dream like I taught you. Then head over to your niche group boards. What are your group mates pinning to those group boards? Check out their blogs, what are they blogging about?
- StumbleUpon: StumbleUpon has MANY different categories for every type of blogger. Find a category related to your blog and stumble through a few pages.
You may also get inspiration from other places and not all of them will be online. You may get inspiration from just living your life without being always on. Just see what feels right for you as far as inspiration is concerned.
3. Do A Brain Dump
Ugh, taking in all that information and inspiration can be a lot to handle. So, now, I want you to take out a few sheets of paper and do a complete and total brain dump. Your mission, get out every single thing that's tickling your brain, down on a sheet of paper. That could be your worries, blog post ideas, bills you have to pay, anything and everything. Your brain should essentially be on that sheet (or sheets) of paper. The first time you do a brain dump it will probably be pretty focused (aka all blog posts or all bills that need to be paid, etc), but over time as you complete more brain dumps you will get better at letting it do it's job right.
Once you have let your brain rest from the brain dump go through your work. Sort those random thoughts into categories. What is a concern, what is a blog topic, etc. Something you think is just a concern could easily turn into a great topic for a blog post, though, so don't write off everything that wasn't specifically written as a blog post idea.
4. Take A Writing Week
Okay, so we have all these ideas, but how do we implement them without going insane? We take what I call a writing week. A week that you set aside to write with no strict deadlines. You aren't writing for your next blog deadline, you are taking it slow, and just trying to write a bit of content each day that week.
I find that I most often get in a blogging slump because I am fighting against this deadline I have given myself. I don't want to let my audience down, but this is a deadline I have given myself. There is literally no reason that I have to punish myself and my audience will understand that I needed a break.
So sit down at your computer, relax your shoulders, sip some of that *milk* from earlier, and remind yourself that you are not writing against a deadline. Take it one step (or keystroke) at a time.
Find A Different Way To Create
The act of writing may also be a bit intimidating for you. So, you may want to experiment with a few other ways to produce content during your "writing" week. You may want to use text-to-speech for your content, create an audio version of a post, or even hop in front of a camera to create a post.
For example, some months back, I wanted to create a post featuring ten lessons blogging has taught me, but I just couldn't get myself in the mood to produce that blog. So, I sat up a camera and wrote down the basic outline of the lessons I wanted to discuss, and I created a video. This helped me produce a great video to go along with the post and eventually gave me a better outline for the actual written post that I wanted to create.
5. If Things Persist, Reach Out For Help
Sometimes our blogging slump pulls an Elizabeth Warren because nevertheless, it persists. If you can't find your way out of your slump automatically, reach out to some of your blog friends to see if they would like to create a guest post for your blog. They may already have something in their back pocket to provide for your audience or maybe they can whip up something really quick.
Other ways that you can get some help if your friends aren't quite up to that is to look in your inbox. You probably have a request or two for guest posts on your site. It doesn't hurt to see what those people have to offer, especially if you are itching for content. If you don't feel comfortable letting just anyone on your site, don't worry. It's going to be okay. Just schedule out some more content and keep going through these steps. Slumps have a way of getting themselves worked out with patience and persistence.
I totally get it, blogging slumps suck. I hope that today's blog post will help you when it comes to getting over slumps. Remember that you are not alone. Other people deal with blogging slumps. You are not the first or last person dealing with this issue.
So remember to breathe and persist the next time you find yourself in a blogging slump.